One of the most important marketing strategies today is personalizing your campaigns to make customers feel unique. This means engaging with your customers based on their interactions with your brand.
Therefore, an action-based strategy is highly effective. With coupons, you can create tailored campaigns for specific moments in your customer journey and deliver them at the right times.
Let's dive into how you can create stunning personalized campaigns with JeriCommerce.
You will find the coupons in the Loyalty section. You can create as many coupons as your paid plan allows.
When a coupon is created, it is not assigned to anyone. You need to assign it to the customers you want through Shopify Flows, Klaviyo, or any third-party system you are using, let's revise first the parts of a coupon:
When you create a campaign, choose a name that clearly identifies it.
A slug will be automatically generated from that name. The slug acts as the unique identifier for this campaign in your program, enabling you to execute it whenever and wherever you want.
We will discuss how to trigger the campaigns based on this slug in the next steps.
Next, create the content of the campaign itself, including a title and the body desired. Keep in mind that the same content will be displayed in the notification and on the backside later.
You can personalize the campaign using the variables, which will generate content based on the assigned customer.
You can always see what will be displayed on the right side of the screen on the preview card.
This relates to how many days you want to keep the content of this campaign on the back of the Loyalty card.
Sometimes, you may only want to make an impact through a notification to your customers and don’t mind if the campaign disappears. Other times, you may want to keep it on the back for a longer period so that it remains accessible to customers later.
By default, if you don't select the number of days, the back message will be removed when the customer receives a new notification or update.
After saving, a coupon will be editable until its first assignment. Once the campaign is assigned, you can no longer edit its content.
After creating the coupon, it remains invisible to customers until you assign it to a specific one. You can do this in several ways, depending on the tools you use.
The very basic information that you need to assign a coupon is the email of the customer and the coupon slug. You can find it in *How can it be distributed.
In the same pop up for coupon distribution, you can assign the coupon by sending it directly to the customer's Loyalty Card. The Coupon will be sent in form of a push notification, and accessible from the back of the Loyalty Card. ( See Image above - Assign to a customer )
We also have different ways to assign coupons to customers through third-party integrations like Shopify Flows or Klaviyo. Follow these specific guides to learn how to do it.