The dynamic link campaigns are designed to modify the links on the back of loyalty cards on iOS and Android, allowing each user a unique experience.
These links complement the base links you can edit on the Design page in the admin area, enhancing the loyalty card for every specific customer based on targeting.
Customers can access these links when they turn their loyalty card on the back on iOS or at the bottom on Android.
The dynamic links can be adjusted in the Links section of the campaigns by changing the dates and specifying the target audiences.