Klaviyo is part of the JeriCommerce architecture, allowing us to take actions based on every loyalty interaction. One such action is notifying you when a reward becomes available after a customer action.
When a customer has a new reward available for redemption, you will receive an event called "Reward claimable" on the Klaviyo profile. This enables you to create the flow that works best for you.
With the event you will receive:
// Reward unique identifiers
rewardId
// Reward Link (Only useful if you send a push to the wallet; it doesn't work outside)
rewardLink
// Reward title
rewardTitle
With this event, you can create a flow to send a push notification through the loyalty card. By using the reward link directly as a link value in the notification, you will provide the best possible experience. After the customer clicks on it, they will be directed straight to the reward, ready to redeem with just one click.
follow the instructions to send it from klaviyo here.
This flow works well when the customer does not yet have a loyalty card but is part of our loyalty program. It presents a great opportunity to encourage them to download the card and use the rewards.
You could send an email where the subject line highlights the reward, but the main action should be to download the loyalty card to their wallet to redeem the reward.